I keep hoping–perhaps naively so–for a major backlash against this. Sometimes consumers have power, and sometimes they don’t. But maybe we’ll all get fed up with this bullshit and start just dropping any and all unnecessary subscriptions from our lives. The big problem is when a brand becomes synonymous with a product (like fucking Adobe and ProTools, for two examples).
I keep hoping–perhaps naively so–for a major backlash against this. Sometimes consumers have power, and sometimes they don’t. But maybe we’ll all get fed up with this bullshit and start just dropping any and all unnecessary subscriptions from our lives. The big problem is when a brand becomes synonymous with a product (like fucking Adobe and ProTools, for two examples).