The LFA is a good example of something Doug Demuro did a whole video about: enthusiast-targeted cars that enthusiasts actively dislike when they are first sold are weirdly the cars that will increase in value. This is especially true if the car in question is rare. The LFA checks all of these boxes.

Other examples he mentioned include the BMW “clownshoe” M Coupe, the Plymouth Superbird, the first Ford GT, the Porsche Carrera GT, the final version of the first gen Acura NSX, BMW 8 series etc, etc. People didn’t want any of those cars when they were actually for sale, all of them went on to become some of the most desirable collector cars today.

The Carrera GT is to me the strongest recent example. No one wanted them 18 years ago, now they’re seen as one of the greatest cars of all time.

I have several friends and family members in the auto industry. Based on what they tell me, he’s mostly correct.

The Ford Lightning is struggling, the Cadillac Lyriq sells in tiny numbers. The Mustang Mach E is selling OK, but hardly setting the world on fire. Hyundai and Kia are apparently sitting on large inventories of unsold Ioniq 5s and EV6s. Lucid is losing hundreds of thousands of dollars on every Air sold. Rivian is struggling to move their cars.

The Lightning isn’t a great vehicle, but most of the other ones I mentioned are good options. They’re just very expensive, the infrastructure stinks and their range still isn’t great.