Amazon is phasing out its checkout-less grocery stores with “Just Walk Out” technology, first reported by The Information Tuesday. The company’s senior vice president of grocery stores says they’re moving away from Just Walk Out, which relied on cameras and sensors to track what people were leaving the store with.
I sat in front of one of these ideas at an airport. People are just dumb. They couldn’t figure out how to get into the store. They didn’t understand how to pay by just leaving.
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I’ve said the same elsewhere, and the idiots here downvote to oblivion.
It’s so weird. This is a basic rule of building anything that engages with the public. How can anyone assume that everyone will simply “get” how an interface works?
This is sort of implicitly true. You can’t get people’s money if they can’t figure out how to use your product/service.
At the same time… People are pretty dumb.
People are rather dumb, but that’s why you design a system that even an idiot can use.