My biggest concerns are security and reliability. I’m less concerned with cost. I already have lutron caseta in the house so I don’t think I’m going to have that many lighting devices. Hue seems to have the best selection of indoor and outdoor units under one ecosystem.
The quality seems to be pretty high. I’ve had bulbs mixed into the bunch that have survived 5-7 years and several home moves.
Expensive, yes. Quality seems to be decent though.
This is my experience too. I only buy Hue bulbs based on my experience this far. They just work.