Net zero doesn’t mean lowering pollution btw. Net zero means essentially cancelling out any pollution by planting trees, buying carbon credits, etc. It’s possible to be the biggest polluter and also net zero as a company. If that actually helps the planet is another story.
Most “we plant a tree for every _____” things are just scams. They plant the trees, sometimes as monocrops that could never become a healthy forest, and usually without monitoring the trees or guaranteeing their survival into at least early-maturity.
Net zero doesn’t mean lowering pollution btw. Net zero means essentially cancelling out any pollution by planting trees, buying carbon credits, etc. It’s possible to be the biggest polluter and also net zero as a company. If that actually helps the planet is another story.
Most “we plant a tree for every _____” things are just scams. They plant the trees, sometimes as monocrops that could never become a healthy forest, and usually without monitoring the trees or guaranteeing their survival into at least early-maturity.