About Matrix Matrix is an open protocol for decentralised, secure communications.
Matrix Manifesto We believe:
People should have full control over their own communication. People should not be locked into centralised communication silos, but instead be free to pick who they choose to host their communication without limiting who they can reach. The ability to converse securely and privately is a basic human right. Communication should be available to everyone as a free and open, unencumbered, standard and global network.
It’s proprietary
A punishment is only effective if you can avoid it by being good. A company needs to know that if goes against its users they’ll leave. If the exodus is going to happen anyway, just because it’s a commercial company and not as a response to any actual violation (or trend of violations), the company has no incentive not to exploit the remaining users.