Cat@ponder.cat to Technology@lemmy.worldEnglish · edit-27 天前Apple Maps paid search ads under consideration in monetization push.appleinsider.comexternal-linkmessage-square44fedilinkarrow-up1254arrow-down12
arrow-up1252arrow-down1external-linkApple Maps paid search ads under consideration in monetization push.appleinsider.comCat@ponder.cat to Technology@lemmy.worldEnglish · edit-27 天前message-square44fedilink
minus-squareArbiterXero@lemmy.worldlinkfedilinkEnglisharrow-up5·7 天前Well apparently they ask for directions to your destination and 5 random others so that it’s not trackable server side. I haven’t investigated myself and that’s not entirely fool proof, but it’s leagues better than Google for privacy.
minus-squareIllNess@infosec.publinkfedilinkEnglisharrow-up5·6 天前It is. That’s actually really cool. But if they do start including ads, why would advertisers use a less effective and accurate platform than Google Maps? Either they change or their ad placements are cheaper. If they aren’t maximizing profits then why put ads at all? It’s not like they are losing profits.
minus-squareArbiterXero@lemmy.worldlinkfedilinkEnglisharrow-up3·6 天前Why put ads on a new venue that may reach users that don’t use Google maps? Even if that ad is less effective, it’s still going to have some effectiveness
Well apparently they ask for directions to your destination and 5 random others so that it’s not trackable server side.
I haven’t investigated myself and that’s not entirely fool proof, but it’s leagues better than Google for privacy.
It is. That’s actually really cool.
But if they do start including ads, why would advertisers use a less effective and accurate platform than Google Maps?
Either they change or their ad placements are cheaper.
If they aren’t maximizing profits then why put ads at all? It’s not like they are losing profits.
Why put ads on a new venue that may reach users that don’t use Google maps?
Even if that ad is less effective, it’s still going to have some effectiveness