"DeepSeek’s approach to labor relations represents a radical departure from China’s tech-industry norms. Since its founding in 2023, the company has eschewed the hierarchical and control-heavy management practices standard across China’s tech sector. Instead, it has built a workplace culture centered on flat management, academic-style collaboration, and autonomy for young talent.

The team size is deliberately kept small, at about 150 employees, and management roles are de-emphasized. Research groups are formed based on specific goals, with no fixed hierarchies or rigid roles. Team members focus on tasks they excel at, collaborating freely and consulting experts across groups when challenges arise. This approach ensures that every idea with potential receives the resources it needs to flourish. Liang Wenfeng 梁文峰, the company’s founder, noted that “everyone has unique experiences and comes with their own ideas. They don’t need pushing. … When an idea shows potential, we allocate resources from the top down.” To that end, DeepSeek actively avoids the performative aspects of traditional tech workplaces. There are no weekly reports, no internal competitions that pit employees against each other, and famously, no KPIs."

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