“Management is focused on pleasing investors with beating quarterly results and not focusing on long-term strategy to provide exceptional experience for the gamers.”

Ironically, I would say that’s one of the biggest reasons why their quarterly results are so poor.

Guillemot family needs to realize that they are the problem with Ubisoft.

Out of the frying pan and into the fire

And here I was thinking Ubisoft’s situation’s couldn’t be worst!