Canadian consumer goods testing site RTINGS has been subjecting 100 TVs to an accelerated TV longevity test, subjecting them so far to over 10,000 hours of on-time, equaling about six years of regu…
Do people buy the thinnest thing? Laptops or phones maybe to some extent, but TVs I sincerely doubt.
And having gotten to interact with the real process of product development, I gotta say in my (relatively narrow) experience it’s based a lot more on vibes/politics than market research or focus groups.
I can totally see “make it as thin as XYZ” being a hard requirement for no better reason than a PM felt strongly about it, and no-one had all three infinity stones necessary to call them out (engineering knowledge, understanding of the PD pipeline, and political capital).
Try to turn up the contrast and saturation to 200 %, that should increase the comments on picture quality :)
FR tho, mine is also impressively thin but like… I discovered that when I unpacked it? Thinness is not effectively conveyed by marketing material, and maybe it’s because I haven’t set foot in an electronics store in years but aren’t TVs typically laid out in a way that you don’t see them from the side?
Maybe I’m totally off-base and it truly is a big factor for normies shopping for a TV, but I just can’t even really understand how a 3 cm thick panel would significantly impact sales compared to panel tech, size, cost, and ancillary features.
However now that I think about it, maybe “thick” LCDs can’t go bezel-less? That I could easily understand how it impacts the overall esthetics (or even practicality with respect to Ambilight for instance).
Do people buy the thinnest thing? Laptops or phones maybe to some extent, but TVs I sincerely doubt.
And having gotten to interact with the real process of product development, I gotta say in my (relatively narrow) experience it’s based a lot more on vibes/politics than market research or focus groups.
I can totally see “make it as thin as XYZ” being a hard requirement for no better reason than a PM felt strongly about it, and no-one had all three infinity stones necessary to call them out (engineering knowledge, understanding of the PD pipeline, and political capital).
I have a 2018 OLED, and the ratio of comments by guests about thinness vs picture quality is 3:1.
Try to turn up the contrast and saturation to 200 %, that should increase the comments on picture quality :)
FR tho, mine is also impressively thin but like… I discovered that when I unpacked it? Thinness is not effectively conveyed by marketing material, and maybe it’s because I haven’t set foot in an electronics store in years but aren’t TVs typically laid out in a way that you don’t see them from the side?
Maybe I’m totally off-base and it truly is a big factor for normies shopping for a TV, but I just can’t even really understand how a 3 cm thick panel would significantly impact sales compared to panel tech, size, cost, and ancillary features.
However now that I think about it, maybe “thick” LCDs can’t go bezel-less? That I could easily understand how it impacts the overall esthetics (or even practicality with respect to Ambilight for instance).